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  • rachel@rachelfinley.com
  • RESUME
  • Campaign
    • Jose Cuervo
    • Tag-A-Long Designs
    • H&M
    • Blue Velvet
  • Interactive
  • Print
  • Motion
  • Audio
  • Fine Art
  • Title #0
    Jose Cuervo | New Year. New Look. Campaign
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.
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    Jose Cuervo | Bottle Label Details
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.
  • Title #0
    Jose Cuervo | Top Shelf Collection
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.
  • Title #0
    Jose Cuervo | Outdoor Advertisements
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.
  • Title #0
    Jose Cuervo | Magazine Advertisement
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.
  • Title #0
    Click To Launch
    Jose Cuervo | Flash Banners
    A rebranding concept for Jose Cuervo tequila. This would be launched during the holiday season. In addition to the redesign of the logo and packaging, Jose Cuervo Top Shelf would be introduced. The target market for the brand would shift to an older and more sophisticated crowd.